A key decision when decorating your product is whether you should print or label your packaging. Both printing and labelling have pros and cons, which I will touch on in this article. Although there are many factors to consider when you are deciding whether to...
Packaging Artwork can be described as the process of mixing up elements of design, final technical data, regulatory and marketing information into a final graphic file. This data would then be sent to the converters and printers. It involves the integration of various...
Sales expert refer to packaging as ‘the extra’ salesman, seeing as it motivates customers to buy a product. The way you package your cosmetics determine how well it would sell. The way your packaging stands out from the rest makes up a significant component of a...