by Joshua Robel | January 7th, 2020 | Articles
The cosmetic and wellness industry is starting to become flooded with new and smaller brands making an impact in both retail and online markets. Consumers have never had as many choices in products as what they have today, and brands are finding it harder to market to...
by Joshua Robel | September 13th, 2019 | Articles, News
If you are not using or planning to use 100% recycled PET in your skin care packaging, that is still recyclable and so clean that it’s food grade certified? WHY NOT? At Weltrade Packaging we’ve set the standard! And skin care Consumers are loving it. Globally there...
by Joshua Robel | July 4th, 2019 | Articles
With Amazon entering the online retail market in Australia, a number of beauty brands are pushing to get their products listed on their platform. One of the key requirements that Amazon require, is that the packaging must be tamper evident. Aside from consumers...
by Joshua Robel | April 1st, 2019 | Articles, Technical
After 25 years, I still get amazed with brands that do a quick aesthetics test, i.e. “does it look and feel like I want my brand to be perceived,” but then do little else. Product development is a high investment component for any brand that is looking for growth by...
by Joshua Robel | March 8th, 2019 | Articles, News
Wow 2019, marking my 25 years in packaging for the beauty, skin care and wellness industries. Again, just in a flash Christmas and New Year are just a distant memory. Last year when we discussed the global beauty and cosmetic trends for 2018, it received such a...
by Joshua Robel | November 28th, 2018 | Articles, News
The industry for cosmetic packaging is forever changing and after being in this business for nearly 25 years, I am really amazed by the challenges, but also the evolution of packaging for beauty products that is released every year. Even more in 2018 the move...